Digital marketing

7 Best SEO Reporting Tools In 2022 (Compared And Tested)

Any digital agency must have high-quality and practical SEO reporting tools. Whether it’s a small, medium-level firm, or a big business doesn’t matter. One of the primary reasons reporting tools are so significant for businesses is that it’s crucial to present the customer with the progress report while coordinating with them.

It is easier to provide the SEO Key Performance Indicator report using reporting tools. Companies who use reporting tools to provide information to their clients have a higher chance of gaining new clients? Because they provide clear facts and a progress report, the clients have faith in them.

And this is why you should use the finest SEO reporting tools to present your clients with the progress report. Still, there are two other factors to consider besides reporting tools: SEO outsourcing for organizations and marketing automation tools. These are the factors that determine SEO’s success.

This article has included the seven best SEO reporting tools that will benefit you in the long term.

Why Use SEO Tools?

SEO solutions relieve you of the time-consuming keyword research and backlinks analysis. Instead, you can examine your approach and analyze what’s working and what elements of your approach systems work for you. The top SEO tools will help you compare to your competition and where your most significant chances are. They also track search success across countries, regions, and languages.

Your business will get better. If you manage multiple websites, SEO tools can let you assess the effectiveness of each one on the fly. Many entrepreneurs who run many websites wind up entering a lot of information into spreadsheets and manually analyzing it. However, this quickly becomes overwhelming, increasing the likelihood of false reports. Fortunately, SEO software may save your work hours and deliver precise messages with a single click.

Fortunately, locating the top SEO reporting tools is simple since this post has collected a comprehensive list.

#1 SE Ranking

SE Ranking is a sophisticated all-in-one SEO technology platform that doubles as an SEO reporting tools. It’s ideal for organizations of all sizes, and it comes with a highly configurable report creation tool that lets you produce professional reports in a matter of seconds.

SEO reporting tools

You may use the tool to select a time frame, drag and drop the modules you wish to include, and customize each page’s page layout with your company logos and branding. Any of the components can also have notes added to them.

You can have reports automatically generated and sent to yourself or customers through email regularly, or you can actively download and publish them.

On top of that, you’ll have access to all the Local SEO tools  you’ll need, like a ranking tracker, webpage audit, and backlink monitoring. So it is the tool to use if you want a powerful solution to handle all your SEO demands.


Monthly plans start at $18.60. The cost depends on how frequently you’ll use the ranking check tool, and how many keywords and webpages you’ll monitor. A 2 week free trial is available from SE Ranking.

#2 Raven Tools

Raven Tools is a specialist in SEO keyword and commercial report generators. Raven Tools is popular among marketers and white label SEO firms. Users may customize the reports with your or your client’s branding. In addition, Raven Tools makes it simple to create comprehensive SEO reports utilizing data from backlink networks, Google Analytics and Search Console, site audit results, and more.

You can also use Google Sheets to import your data sources and analytics. If you’re in charge mostly of SEO for your company or clients, you may also include information via social media and marketing campaigns.

Raven Tools is ideal for busy marketers since it has easy to use white label reporting options that make creating many reports monthly a breeze.


Prices start at $39 monthly ($468 prepaid annually) or $49 per month. Raven Tools classic is available for a free 7day trial.

#3 SEO PowerSuite

SEO PowerSuite is a software package that integrates rank tracking, link monitoring, backlink analysis, and website traffic tracking features to provide a comprehensive SEO reporting tool. SEO PowerSuite, unlike the majority of the solutions on this list, is a software package rather than a SAAS tool. This means you’ll pay for a license once a year and have unlimited access to the program with all its functions.

You can save money by acquiring a yearly license for SEO PowerSuite instead of paying a monthly price to access enterprise editions of SAAS products like Raven Tools or SE Ranking.


Prices begin at zero dollars, while the limitless enterprise version costs $499 annually.

#4 SEMrush

SEMrush is a well known “marketing toolkit” that provides a wonderful all in one solution for enterprises. It not only has all of the essential functions of an SEO tool, such as rank tracking, backlinks, and keyword research, but it also includes various content, marketing, and market research tools. And, if that wasn’t enough, it also comes with an easy to use reporting feature.

Users can create aesthetically beautiful and customizable PDF reports using the ‘My Reports’ tool. You can use the tool to generate unique reports from scratch or templates to quickly and easily create a report at the last hour.

Because the lesser plan only offers 5 regular PDF reports per month, SEMrush is better suited to small enterprises and entrepreneurs. However, the business plan comes with 50, which may be sufficient for larger companies that do not require infinite reporting.


The Pro Plan costs $99.95 per month (paid yearly) and the Business Plan costs $499.95 per month (paid annually). For 7 days, you may test SEMrush Pro for free.

#5 Databox

Databox is an analytical application that allows users to combine various resources to create visually structured SEO reports. Databox collects data from the existing SEO tools and classifies it into “Databoards,” which can then be used to create SEO reports. SEMrush, Moz, Google Analytics, Search Console, Ahrefs, and other popular SEO tools are preloaded with 70+ 1-click integrations in Databox.

Databox is ideal for software companies because it allows them to create white-labeled data boxes, essentially entirely branded dashboards with reports that can be delivered on your web app on a specific domain rather than sending emails or printed reports. There is also a library of over 200 pre built report templates available to customers.

Databox promotes itself as a tool for visualizing SEO data by putting all the business information in one place on an easy to use dashboard. Databox could be your solution if you operate with a large team and need to arrange the data in a way that makes it easy to generate reports.


A free package from Databox includes three users, data sets, and data boards. If you require more than this, costs begin at $49 per month.

#6 Moz

Moz is the most comprehensive SEO reporting tool available. In addition, a slew of tools for tracking the site’s exposure, traffic, and rankings. Moz Pro gives you access to several essential and sophisticated tools, including site audits, network analysis, rank tracking, and keyword research.

It’s a software as a service business that delivers comprehensive SEO performance report analysis. You may also use the comparison tool to compare your marketing effort to that of your competitors. Moz’s platform offers all you need for keyword research and management, crawling, keyword search position management, and reporting results if you’re an enterprise.

The program uses attractive visual aids to make it easier to understand, and scheduling reports to be sent automatically reduces the time spent. The tool allows you to quickly run and export a report that includes search rankings, linkages, and site crawl. In addition, data. Moz pro graphs and charts can be dragged and dropped using this tool. You could also set up report distribution to your clients on an automatic basis.


The basic package is $99.00 per month. The medium and big packages are $299.00. The monthly premium plan is $599.00.

#7 Ahrefs

Ahrefs is another popular SEO reporting tool, with a complete toolset that gives considerable insights and complex SEO skills such as a backlink checker, keyword analyzer, traffic, and rank analysis. It also performs site audits, analyses common SEO issues, and keeps track of the SEO health and issues.

Not only does Ahrefs evaluate backlinks, but it also has a massive data index with 12 trillion known links. Ahrefs also includes an SEO site assessment tool that identifies areas to improve rankings.

You can change the background scheme to match the colors of your client’s brand, add your logo, make it look fancier, or do whatever you want.

The report updates should also represent the type of company for which you’re doing SEO. One of the most prominent features is Ahrefs’ site crawler, which analyses over six billion pages every half hour and updates Ahrefs’ index. As a result, Ahrefs has the largest number of live connections.


The basic plan is available for $99 per month. The most basic package costs $179 per month. The premium plan is available monthly and goes up there.

Final Thoughts

Choosing the best SEO reporting tool for your business might be a challenging task, especially when there are so many options available. This guide mentioned some of the most useful SEO reporting tools you’ll ever come across. These tools will undoubtedly assist you in the long term. Pick the one that best suits your needs!

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